Product advertising campaign plan?

How do you plan to approach launching a successful product advertising campaign on Amazon.com?

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1. Step: Market research & competitive analysis

·         Low-competition keyword research.

·         Top competitors’ pricing, and reviews.

·         Study customers’ performance and common pain points.

1. Step: Product listing Optimization before running ads.

·         Product title & bullet points and keywords used

·         A+ Content & Brand content.

·         High-Quality Images & Videos

·         Competitive pricing review.

2. Step: Selecting the right Amazon advertising strategy.

·         Product Ads: Best for direct conversions

·         Brand Ads: – For brand awareness

·         Product Display Ads: – For retargeting & Competitor targeting

·         Product Video Ads: – For Higher engagement & conversion rates. 

3. Step: Ads run define daily budget.

·         Advertising cost of sales

·         Click-through rate (CTR)

·         Conversion Rate (CVR)